Topic Mojo
"Don't build another SEO tool, build a 'Speed-Research' tool that delivers AnswerThePublic's insights in 2 seconds, not 20."
"The desperate hope to shortcut the grueling process of finding what questions real people are asking about a topic. It's the promise of 'content ideas on tap'."
The 'unlimited queries' LTD model paired with external data API calls (Google, Reddit) could have scaling cost issues. Must architect for efficient, cached data usage from day one.
The 4-Dimension Scorecard
$316k revenue proves strong demand for topic/question research tools. Market is validated and spending.
Rating is high (4.62), but volume reveals cracks: multiple complaints about speed and missing SEO data. High resilience score because the core need is validated, but the execution is flawed—creating an opening.
No 'unlimited AI' red flag. Model is based on queries and data access. Risk is in API/data costs for 'unlimited' queries on LTD, but it's a research tool, not a content generator, which is more sustainable.
Competitors are tools like AnswerThePublic, but reviews show users are frustrated with them too ('lacks on...', 'free is just as good'). The real competition is user patience and manual research.
The Opportunity Radar
Deep Review Mining & Gap Analysis
Pain & Gaps
"Multiple reviews cite painful wait times. Speed is a critical failure point for a research tool meant to save time."
"Users feel tricked. 'No SEO data included' and 'data costs extra' are repeated complaints. They want the metrics promised upfront."
"Reviews hint at overwhelm ('almost there, not quite'). The tool may be presenting too much, not the right thing."
Niche Discovery
"Explicit mentions of using it for blog posts and content research."
"Feature set includes '5 Team members', indicating a team-based use case."
Marketing Angle
The 2-Second Topic Engine: Get the questions people are *actually* asking, before your current tool finishes loading.
Use this angle to position your product against the generic competitors. Focus on the specific pain points identified in the "Pain & Gaps" module.
The "Buggy Clone" Syndrome
- The tool is painfully slow ('Slowest Tool I have Used'), and the promised 'SEO data' is either missing or locked behind a paywall, making the core value proposition feel like a bait-and-switch.
Sniper Verdict
"Listen to the hate. Build the cure. Steal the revenue."
The Battle Plan
"Topic Mojo validates the market for question-based keyword research but fails on execution speed and transparency. The gap is a hyper-fast, no-bullshit tool that does one thing: find questions from Reddit/forums/Google instantly, with all data included in one price."
MVP Build
- Blazing Fast Question Scraper (Prioritize speed over comprehensiveness. 2-second max response.)
- Clean, Single-Pane Results (Show question, volume, source. No fluff. Export in 1 click.)
MVP Drop
- Team Management (Distraction for V1. Solo creators first.)
- Advanced SEO Metrics (Costly and confusing. Promise 'Questions', not 'Keyword Difficulty'.)
